digital press & awards thoughts

Wall-street: Omniperform & Adrian about efficient communication campaigns

OmniPerform este configurata ca o agentie de comunicare care activeaza in sectorul de digital, insa, fata de companiile clasice din domeniu, beneficiaza de o tehnologie unica pentru piata de profil, care consta in soft-uri de segmentare a mesajelor transmise de brand-uri utilizatorilor online, care au la baza algoritmi de neuromarketing si AI. Compania a generat […]

digital events press & awards thoughts

Money News TV: Cum să ai grijă atât de online cât și de offline în marketing

Una dintre primele apariții la TV pe care le-am avut m-a pus în contextul unei discuții cu privire la omnichannel, online și offline marketing. Puteți urmări o înregistrare a emisiunii de la Money News mai jos.   PS. Încerc să îmi explic propria-mi voce: https://www.scientificamerican.com/article/why-does-my-voice-sound-different/

digital events showcase thoughts

#DMFCairo: Digital Media Forum Cairo (about Performance Marketing and Future of Digital Media)

I was invited to have a keynote and a workshopathon in Cairo and I was completely impressed by the fact that the organizers managed to merge very interesting topics in one event. There were great creative presentations, strategy or even technical ones. And not to forget the futurology presentations of business approach, JJ Walburg and Alex […]

digital events misc thoughts

The ONE thing you can do for you (or for your business)

I was invited to have a keynote presentation in the opening of the PR2Advertising’s conference: Effective ways to promote your business. Being a performance-driven agency and leading a team that is promoting mainly channels that can prove directly ROI, it was a real challenge to discover the elements that can change the game for your business in the online […]