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Do you know what your marketing is doing?
digital non-digital showcase thoughts

Do you know what your marketing is doing?

me

A lot of Infinit Academy participants and also specialists, young entrepreneurs and students that participated at my trainings asked me repeatedly about the movie that I usually use to begin my presentations (with the child buying Encyclopedia – Adobe commercial). Here it is one of the (best) ads that I really appreciate (Adobe’s commercial regarding […]
digital press & awards thoughts

[PRESS] OmniPERFORM: Micro-moments become more important than ever. Personalizing communication should be the first step in a campaign

me

More about our plan regarding the future of advertising using personalised communication and using the right moments to communicate based on consumer behavioural preferences.
digital events misc thoughts

The ONE thing you can do for you (or for your business)

me

I was invited to have a keynote presentation in the opening of the PR2Advertising’s conference: Effective ways to promote your business. Being a performance-driven agency and leading a team that is promoting mainly channels that can prove directly ROI, it was a real challenge to discover the elements that can change the game for your business in the online […]