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After running almost 100 workshops and Q&As with students or junior employees, a lot of the time I have been asked what am I looking for when hiring or growing teams. I think it would be fair to share how I have approached my professional life. Every context is unique – so replicating it is […]
The ONE thing you can do for you (or for your business)
I was invited to have a keynote presentation in the opening of the PR2Advertising’s conference: Effective ways to promote your business. Being a performance-driven agency and leading a team that is promoting mainly channels that can prove directly ROI, it was a real challenge to discover the elements that can change the game for your business in the online […]
Do you know what your marketing is doing?
A lot of Infinit Academy participants and also specialists, young entrepreneurs and students that participated at my trainings asked me repeatedly about the movie that I usually use to begin my presentations (with the child buying Encyclopedia – Adobe commercial). Here it is one of the (best) ads that I really appreciate (Adobe’s commercial regarding […]