I was invited to have a keynote and a workshopathon in Cairo and I was completely impressed by the fact that the organizers managed to merge very interesting topics in one event. There were great creative presentations, strategy or even technical ones. And not to forget the futurology presentations of business approach, JJ Walburg and Alex […]
I will start with ”in my opinion” 🙂 I have always looked at building startups in 2 different ways: the ones built to generate revenue fast and those which were started with a clear, fast exit strategy in mind. The mindset is mainly influenced by access to capital and investment. Usually (there are exceptions) the […]
O discuție despre viitorul în digital și personalizarea campaniilor folosind modele de AI. Și planurile Omniperform. Și câteva concluzii despre cât de importante devin atenția (într-un canal aglomerat de advertising) și relevanța (din partea brandului către consumator). Într-un interviu organizat de un om foarte fain, Bogdan Angheluță, pe care îl puteți citi în Revista Progresiv, […]
