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Digital Marketing Forum 2015
Increase conversions up to 94% by changing campaign launch process You can discover my presentation at Digital Marketing Forum regarding the process of launching a campaign and the knowledge that a partner agency should offer. Conversion Rate Normalization – Digital Marketing Forum from The Masterplan Agency Case-studies that increased conversions up to 94% for our […]
Facebook Ads Targeting Map
The guys from http://plankton.com.au/ did a great job and worked a lot to create the Facebook Ads Mind Map. I found it intriguing and very useful. You can find it here larger, as I decided to share it and even use it in one of my presentations: Facebook-Audience-Targeting-Digital-web
[PRESS] OmniPERFORM: Micro-moments become more important than ever. Personalizing communication should be the first step in a campaign
More about our plan regarding the future of advertising using personalised communication and using the right moments to communicate based on consumer behavioural preferences.