More about our plan regarding the future of advertising using personalised communication and using the right moments to communicate based on consumer behavioural preferences.
I will start with ”in my opinion” 🙂 I have always looked at building startups in 2 different ways: the ones built to generate revenue fast and those which were started with a clear, fast exit strategy in mind. The mindset is mainly influenced by access to capital and investment. Usually (there are exceptions) the […]
A lot of Infinit Academy participants and also specialists, young entrepreneurs and students that participated at my trainings asked me repeatedly about the movie that I usually use to begin my presentations (with the child buying Encyclopedia – Adobe commercial). Here it is one of the (best) ads that I really appreciate (Adobe’s commercial regarding […]
